Build the AI-first Salesforce operating layer for commerce and customer experience.

Ludx Digital helps ambitious teams design, build, and extend Salesforce across Commerce Cloud, Experience Cloud, Service Cloud, Marketing Cloud, Data Cloud, Agentforce, and custom AI apps.

Commerce is the wedge. AI is the differentiator. Architecture is the proof.

Customer profile Commerce Portals Service Marketing Data Cloud Agentforce
A unified customer profile across commerce, service, marketing & AI
  • Commerce
  • Portals
  • Service
  • Marketing
  • Data
  • Agentforce
  • Architecture

Most Salesforce estates are powerful. Few are connected, intelligent, and easy to operate.

  • Commerce teams struggle with fragmented storefront, order, service, and marketing data.
  • Service teams lose time on manual routing, duplicate profiles, and disconnected feedback.
  • Marketing teams need real behavioural triggers, not static lists.
  • AI initiatives fail when the data, process, permissions, and operating model are not ready.

AI-first Salesforce delivery, grounded in architecture.

AI is not just about adding agents. It starts with clean workflows, trusted data, and secure architecture — then compounds.

  1. 01

    Discover

    Map journeys, data, integrations, pain points, and AI opportunities across your Salesforce estate.

  2. 02

    Design

    Define scalable Salesforce architecture, automation, data model, governance, and non-functional requirements.

  3. 03

    Deliver

    Build, test, release, and monitor with AI-accelerated delivery and enterprise-grade quality.

  4. 04

    Improve

    Measure outcomes and continuously refine workflows, agents, and data so the system keeps getting smarter.

A Salesforce practice rebuilt around AI.

We are building a delivery model where AI does more of the heavy lifting, the work is transparent, and our incentives line up with your outcomes — not with billable hours.

  • AI-native delivery

    AI is built into how we discover, design, build, and test — so delivery moves faster and stays consistent. Senior engineers own every decision.

  • Transparent by design

    We instrument the work, so what goes into your engagement is visible — not hidden inside a fixed day-rate.

  • Aligned to outcomes

    We would rather be measured on the results that matter to you than on the hours we bill. Engagements are designed around outcomes.

We are also building our own Salesforce-native AI apps to extend the platform where it stops.

See what we are building

Featured use cases across the customer lifecycle.

  • B2B buyer portal

    Personalised catalogues, account hierarchies, order history, and case support in one authenticated Experience Cloud portal.

  • B2C storefront optimisation

    Accessibility and performance uplift on SFRA / B2C Commerce, with AI-assisted frontend quality checks.

  • Automated CSAT journeys

    Service Cloud events triggering Marketing Cloud feedback journeys, with responses routed back into case workflows.

  • Agentforce service assistant

    AI agent for case triage, summarisation, and next best action — with human-in-the-loop approval.

  • Unified customer profile

    Identity resolution across commerce, service, and marketing in Data Cloud for activation and AI readiness.

  • Architecture review

    Brownfield Salesforce assessment of integration, DevOps, and NFRs before a major delivery programme.

Ready to make Salesforce more intelligent?

Book a focused discovery call to identify where AI, commerce, service, marketing, and data can work harder in your Salesforce estate.