COMMERCE CLOUD

Salesforce Commerce Cloud delivery for B2B and B2C teams ready for AI-first growth

Frictionless B2B and B2C commerce that connects storefront, account, order, service, and marketing data.

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Commerce is where customer intent becomes revenue — and where disconnected Salesforce estates hurt most. Ludx Digital delivers Commerce Cloud as part of a connected system, so storefront, service, marketing, and data reinforce each other instead of competing.

THE PROBLEM

Commerce Cloud works best when it is not isolated.

  • Commerce teams struggle with fragmented storefront, order, service, and marketing data living in separate systems.
  • B2B complexity — account hierarchies, contract pricing, approvals, and self-service — outgrows generic storefront templates.
  • Performance, accessibility, and AI personalisation stall when the commerce data model and integrations were never designed to connect.
THE LUDX DIGITAL APPROACH

We connect storefront experience, account data, orders, service, feedback, marketing journeys, and AI automation into one operating model — so commerce becomes the wedge into an intelligent Salesforce estate, not another silo.

Capabilities

  • B2B and B2C Commerce Cloud implementation
  • SFRA storefront development and optimisation
  • Headless commerce architecture advisory
  • Storefront performance, accessibility, and UX uplift
  • Commerce-to-Service Cloud flows such as Web-to-Case and post-purchase support
  • Commerce-to-Marketing Cloud lifecycle and transactional journeys
  • Commerce data model, customer identity, order, and account relationship modelling
  • Integrations: payments, ERP, OMS, PIM, loyalty, service, marketing, and analytics
TYPICAL USE CASES

Where Salesforce Commerce Cloud delivers value

  • B2B self-service buying

    Account hierarchies, catalogues, contract pricing, approvals, and quote-to-order in an authenticated portal.

  • B2C storefront uplift

    Accessibility and Core Web Vitals improvements on SFRA / B2C Commerce, with AI-assisted frontend quality checks.

  • Connected post-purchase

    Orders and cases linked so service agents and marketing journeys share the same customer context.

TECHNICAL CONSIDERATIONS
  • SFRA and headless (composable) architecture trade-offs
  • Customer identity, Person Account, and order/account data modelling
  • Integration patterns for payments, ERP, OMS, and PIM
  • Performance budgets, caching, and accessibility (WCAG 2.2 AA)
  • Commerce events feeding Data Cloud and Marketing Cloud

Related Salesforce clouds

  • Service Cloud
  • Marketing Cloud
  • Data Cloud
  • Experience Cloud
RELATED SERVICES

Services that work well together

EXPERIENCE CLOUD

Experience Cloud Portals

Customer, partner, and service portals that connect people to the right data, securely.

Explore
DATA CLOUD

Data Cloud / Customer Intelligence

A unified, consent-aware customer profile — the foundation for personalisation and AI.

Explore
AGENTFORCE & AI

Agentforce & AI Apps

AI agents and custom apps that act on Salesforce data — with governance and human oversight built in.

Explore

Ready to make Salesforce more intelligent?

Book a focused discovery call to identify where AI, commerce, service, marketing, and data can work harder in your Salesforce estate.

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